What is NFC?...

Near field communication, or NFC, allows for simplified transactions, data exchange, and wireless connections between two devices in proximity to each other, usually by no more than a few centimeters.^[1] It is expected to become a widely used system for making payments by smartphone in the United States. Many smartphones currently on the market already contain embedded NFC chips that can send encrypted data a short distance ("near field") to a reader located, for instance, next to a retail cash register. Shoppers who have their credit card information stored in their NFC smartphones can pay for purchases by waving their smartphones near or tapping them on the reader, rather than using the actual credit card. Co-invented by NXP Semiconductors and Sony in 2002, NFC technology is being added to a growing number of mobile handsets to enable mobile payments, as well as many other applications.^[2]
The Near Field Communication Forum (NFC Forum) formed in 2004 promotes sharing, pairing, and transactions between NFC devices^[3] and develops and certifies device compliance with NFC standards.^[4] A smartphone or tablet with an NFC chip could make a credit card payment or serve as keycard or ID card. NFC devices can read NFC tags on a museum or retail display to get more information or an audio or video presentation. NFC can share a contact, photo, song, application, or video or pair Bluetooth devices.

ihopto incorporated into a NFC Business Card...

Hicel launches NFC business cards

By Sarah Clark • nfcworld.com • 28 June 2011, 13:23
Korean manufacturer Hicel has introduced a digital business card that combines the features of traditional cards with NFC functionality.
The business cards include both an NFC chip and a QR code and provide sufficient memory capacity to store far more information than can be printed on a traditional business card. Ideas include the addition of an individual's CV and work history, links to websites, Twitter handles, LinkedIn and Facebook profiles and more.

We are investigating how we can use these cards with our TAGs.... we want to be able to print the ihopto TAG image onto the card and then have the best of all worlds.. A business card, a QR code, NFC Chip, with our TAG to show multiple web pages.